Media Center
Stay up-to-date on my upcoming and recent events, latest podcast interviews, live Q&As and guest posts on mindset, entrepreneurship, public relations and more
My Events
Upcoming workshops, summits, conferences and talks, including recaps of recent events
My Podcast Interviews
Catch up on my latest podcast interviews as I speak to authors, entrepreneurs, coaches and more on some of the best book marketing, entrepreneurship and mindset podcasts today. I talk about why mindset is a cornerstone of my work, how to harness the power of public relations, my experiences as a chronically ill entrepreneur and a wide variety of other topics.
BrandAPeel with Shannon Peel
In my conversation with brand storyteller and host Shannon Peel, teasing what’s to come for my presentation at the 2023 StandOut Summit, we talk about how the power of publicity when it comes to storytelling, how interviews can become phenomenal content for your marketing strategies and more. In the following clip, we speak on how media features & interviews help your audiences trust you and amplify your story
BrandAPeel with Shannon Peel
Listen to the Entire Episode Here
What’s Important to You with James Dean
In my conversation with business coach James Dean, we talk about why PR is powerful, how to manage client expectations for PR campaigns, entrepreneurship and mindset. In the following clip, we speak about the importance to incorporating audience feedback into your content marketing strategies.
What’s Important to You with James Dean
Listen to the Entire Episode Here
Brave New Women with Cecilia Poullain
In my conversation with Cecilia Poullain, we dive into how rebelling against cultural traditions and my family history, along with living with a chronic illness, shaped my entrepreneurship journey as a woman of color. In the following clip, we talk about how resilience has been something that’s been a part of my life since birth.
Brave New Women with Cecilia Poullain
Listen to the Entire Episode Here
Kim Talks Resilience
In my conversation with Kim Hayden, we talk about my experiences as a PR coach, publicist and copywriter, the importance of mindset in copywriting and public relations and how resilience has played a part in my entrepreneurship journey. In the following clip, we talk about how resilience has helped me push past entrepreneurial hardship.
Kim Talks Resilience
Listen to the Entire Episode Here
Thriving Authors Podcast
In my conversation with Dallas Woodburn, we talk about why a strong mindset is crucial to PR success, how to build positive relationships with the media and audiences alike, and brainstorm goals for your PR strategy without burning out. In the following clip, we talk about the importance of keeping your campaign momentum going post launch
Thriving Authors Podcast with Dallas Woodburn
Listen to the Entire Episode Here
Self-Publishing Formula
In my conversation with James Blatch, we have a chat about why PR is powerful, the differences between earned and paid media, along with tips for introverted authors to push past their limiting beliefs to build PR strategies, and how to gain PR support. In the following clip, we talk about how a media pitch is the PR equivalent of a book blurb.
Self-Publishing Formula with James Blatch
Listen to the Entire Episode Here
Pub Date | A Book Publishing Podcast
In my second conversation with Vanessa Campos and Jennifer Dorsey, we have a chat about influencer marketing for authors and how to develop your goals and vet influencers for campaigns. In the following clip, we talk about the timelines for an influencer campaign when to start.
Pub Date| A Book Publishing Podcast
Listen to the Entire Episode Here
Pub Date | A Book Publishing Podcast
In my first conversation with Vanessa Campos and Jennifer Dorsey, we have a chat about the importance of mindset in developing PR campaigns, including how to push past mindset blocks. In the following clip, we talk about why it’s important to share your brand story, allow readers to get to know you.
Pub Date | A Book Publishing Podcast
Listen to the Entire Episode Here
Happily Ever After Podcast
In my conversation with Krista Harper, we speak on the different options available in marketing and public relations for independently published romance authors. In the following clip, we chat about how to expand your media outreach by incorporating the themes of your book.
Happily Ever After Podcast with Krista Harper
Listen to the Entire Episode Here
SPA Girls Podcast
In my conversation with the SPA Girls, we speak on how authors can utilize public relations for their author business, including the importance of starting out with genre specific media to get comfortable with media relations. In the following clip, we talk about how comparison and jealousy can lead to mindset blocks, preventing authors from moving forward with marketing.
SPA Girls Podcast
Listen to the Entire Episode Here
Soul Food With Sadie
In my conversation with Sadie, we talk about the importance of mindset, how I learned to push past imposter syndrome, fear and re-frame how I do business by putting my mindset front and center. In the following clip, we talk about how I re-defined control in my business, leading to freedom.
SoulFood With Sadie
Listen to the Entire Episode Here
Behind Their Business With Stephanie Blake
In my conversation with Stephanie Blake, I talk about how I started my entrepreneurship journey, how I managed my chronic illness while running a business and more. In the following clip, we talk about how my brother and I both had to start our entrepreneurship journeys learning on the fly.
Behind Their Business with Stephanie Blake
Listen to the Entire Episode Here
Author Nation Tube with Melody Owen
In my conversation with Melody Owen, we talk about how authors can learn how to run their own PR campaigns, focusing on mindset, goal planning, and strategies. In the following clip, we talk about how and why authors should incorporate the themes of their books into their media outreach to build relationships with industry audiences.
AuthorNation Tube with Melody Owen
Listen to the Entire Episode Here
PublishHER Podcast With Alexa Bigwarfe
In my conversation with Alexa Bigwarfe, we talk about why mindset is key to developing publicity success, and how authors can learn how to push past their mindset blocks and bust the common PR myths out there. In the following clip, we talk about how PR pitching doesn’t always have to be super formal, it’s more about making a connection.
PublishHER Podcast
Listen to the Entire Episode Here
The Fearless and Successful Podcast with Dijana Llugolli
In my conversation with Dijana Llugolli, we talk about why mindset is key to developing public relations success and to sharing your story the right way with global audiences through interviews and more. In the following clip, we talk about how to manage expectations for publicity campaigns and how the current media landscape can affect that.
Fearless and Successful
Listen to the Entire Episode Here
Live Q&As and Panels
Virtual video panels and Q&As I’ve been on as a panelist, speaking on everything from paid promotions for authors to PR strategies, my work a PR coach and publicist, and more
Are Paid Promotions Ever Legitimate With Katherine D. Graham
In my conversation with Katherine D. Graham, we talk about how to vet paid promotions, when to budget for them and how/why they can be part of an author’s marketing and publicity strategy. In this clip, I speak on why high profile editorial reviews may be worth paying for.
Why High Profile Editorial Reviews Are Worth It
Watch the Entire Episode Here
Shooting it Raw with Ran Elfassy
In my conversation with Ran Elfassy, we speak on how to get better results in life and in business through prioritizing mindset, goal planning, storytelling and positioning. In this clip, we talk about how and why it’s important to prioritize mindset.
How to Prioritize Mindset
Watch the Entire Episode Here
Coffee Chats with Manuscripts
In my conversation with Kyra Ann Dawkins and Mackenzie Finklea, we speak about the power of publicity for authors, why authors should consider creating a PR strategy, how to launch a campaign and more. In this clip, we talk about how to brainstorm ideas to find the right media outlets to pitch.
How to Brainstorm Platforms to Pitch
Watch the Entire Episode Here
Using Promo Tours and Book Boxes with Katherine D. Graham
In my conversation with Katherine D. Graham, Sophie and Tamra, we speak about how promo tours, publicity and book boxes can work hand in hand to help authors raise awareness and increase sales. In the following clip, I speak on how to determine what your budgets should be to publicity and PR campaigns.
Cost of PR and Marketing Services
Watch the Entire Episode Here
Get Yourself Featured: PR for Writers with Novels & Nooks
In my conversation with Brooke Clonts and Karlie Dalton, we talk about how authors can use publicity to build trust and recognition with audiences, how not focusing on PR can negatively impact authors and some of the common mistakes authors make with PR. In this clip, I speak on how authors can build trust and strengthen their networks.
How Authors can Build Trust and Network
Watch the Entire Episode Here
Thought Leadership Guest Posts
Industry blog posts and newsletters I’ve written, sharing my expertise in public relations strategies for authors, book marketing and more.
Agora for Writers-In this article, I talk about how to build a marketing strategy to reach your author goals.
Craft Better Books-In this article, I talk about how authors can harness the power of publicity to raise brand awareness and grow sales.
The Writer Community-In this article, I speak on why publicity is powerful and how authors can use it to reach international audiences.
UnPEELED Blog-In this blog post, I talk about how PR can help you raise brand awareness for your company & business
UnPEELED Blog-In this blog post, I talk about how interviews can help you stand out
