#Friday5 with Mike Davenport

In this installment of #Friday5, I’m really happy to be chatting with Mike Davenport, Founder and Creative Director of the video game pitch project, The Marvel Universe Online. An avid comic book fan, Mike’s a father of 4 with a day job working as an IT Specialist for the Department of Defense. Growing up in …

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Introducing #Friday5 Featuring Award-Winning Photographer Jamie Poh

I’m thrilled to announce the premiere of #Friday5, a new blog installment where I interview amazing entrepreneurs, creators/creatives, brands and filmmakers in short interviews that are 5 minute reads. For the first installment, I’m excited to chat with Jamie Poh. An award-winning and Nationally Accredited Professional Photographer of Canada, Jamie has an extensive background in …

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Building a Crisis Communications Response

If you’ve been following me on Instagram at @LSue30, you might have come across Publicity Talks-my PR series filled with interviews, audio clips, tips and graphics on everything related to public relations. In parts 1 & 2 of my Publicity 101 interview, I talk about the differences between advertising & public relations and how to …

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The Distinctions Between Advertising and Public Relations

If you’re following me on Instagram (it’s @LSue30, by the way), you might notice that I’ve recently launched a section known as Publicity Talks. Publicity Talks is where I’ll be sharing videos, audio clips/interviews, quotes, blog posts & tips about everything related to public and media relations, including campaigns. If you’ve seen the first segment …

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Media Kits for Non-Profits

A strategically executed PR campaign can help non-profits achieve national and international attention for their causes. It can also help attract well known personalities to become fundraising champions, exceed fundraising goals, increase event attendance and create more volunteer opportunities. Working in conjunction with a social media content strategy, PR has the ability to help a …

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