Optimize Your Social Media Strategy With Google+

Recently, I started looking into learning more about Google+. With new business opportunities and more chances to place content on different platforms, I decided to also expand the social media platforms that I was syndicating content on. After using the platform for a period of time, I wanted more info on what I could be …

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Top 5 Marketing Resolutions Every Business Should Make for 2013

Now that it’s officially 2013, have you made your New Year’s resolutions yet?  Are you planning to travel more, lose weight or try a new hobby? I’d be the first person to admit that personal New Year’s resolutions are tough to keep; but I’m a huge believer in making professional resolutions for continual growth, new …

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Crisis Communications 101: BC Place & Canada Place Case Studies

Last week, I had an opportunity to experience one of the best professional development opportunities I’ve had thus far in my career. Discovering that Currents 2012, the CPRS (Canadian Public Relations Society) National Conference would be held in Victoria this year was too good of an opportunity to pass up. As a media relations and …

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Gourmet Fare, A Dip in the Pool & A Sip of Wine-Experiencing Parksville Uncorked 2012 Part 2

Friday morning in Parksville after Parksville Untapped started off uneventful enough. I started off my morning with an amazing breakfast in the Cedar Room at Tigh-Na-Mara before heading off to do my interview with Jenn on how Parksville Uncorked got started and what they hoped to achieve for the future After the interview, I decided …

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Gourmet Fare & A Pint of Cider-Experiencing Parksville Uncorked 2012 Part 1

Chocolate fountain, strawberries & beer cupcakes by Tigh-Na-Mara @ Parksville Untapped Months ago, I was invited by Jenn Houtby-Ferguson, Director of Sales & Marketing at Tigh-Na-Mara Seaside Spa & Conference Centre to attend Parksville Uncorked for the first time. I’ve always been interested in getting more involved in travel and tourism and she thought that …

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Resorts Reaping Benefits from Parksville Uncorked

As I’m still working on editing my photos and putting all my experiences from Parksville Uncorked down on paper, I thought I’d share with you another piece that I’ve written about the festival. My feature article for Parksville Qualicum Beach News sheds some light on how Parksville Uncorked came to be and how it’s become …

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February 2012 Issue of the Village Vibe Is Out: Good Deeds and Good Health Go Hand in Hand @ Fernwood Yoga Den

The February issue of the Village Vibe is now out and in this issue, I interviewed Lola Storry and Rachel Sadava on their new yoga studio, Fernwood Yoga Den. I’m not a yoga practitioner by all means, but Lola and Rachel’s enthusiasm won me over and their approach to yoga is different from anything I’ve …

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A little Holiday Reading: First Published Feature Story in Fernwood NRG’s Village Vibe!

It’s been a pretty busy last few months for me. Between new projects, a computer meltdown and starting a new position as Social Media/Web Producer for CTV Vancouver Island, I pushed aside blogging on my own endeavors for the time being. But, I wanted to come back with some exciting news just in time for …

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Advanced Social Media Marketing Strategies: An Overview to 500 Million Strong

In the years since I started using Facebook and Twitter to stay in touch with loved ones, promote my clients, share my interests and writing as well as engage in conversations with industries I am passionate about (interior design and tourism, being two of them); I’ve always wondered where I would be able to get …

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