Best-Selling Global Industry Leader Style PR Results


Press Coverage for PR Campaigns

The Creative Sober Podcast

NEED: Author S.C. Jensen was looking for reviews and interviews to elevate Book 1 of her cyberpunk sci-fi detective, Tropical Punch. and to highlight the theme of sobriety inside her books.

SOLUTION: The conversation with The Creative Sober podcast led to more interviews and critically acclaimed reviews, praising the depiction of a sober sci-fi female character and elevating awareness around sober creativity and impact of substances on writers.

Rue Morgue Review

NEED: Author Richard T. Wilson’s debut horror graphic novel, Halloween Girl, was looking for reviews and interviews to help raise awareness of the book’s launch and to increase sales

SOLUTION: The critical review from premier horror magazine Rue Morgue led to more rave reviews, interviews and award wins for the graphic novel, including interest from Hollywood producers to develop an adaptation.

Blood In the Snow Festival podcast

NEED: Director Jennifer Nicole Stang’s indie horror/fantasy short film, The Whistler, was screening at Blood in the Snow Horror Film Festival in Toronto. This festival provided ample opportunity to connect with film investors & distributors.

SOLUTION: The interview with the Canada wide Blood in the Snow festival podcast led to meetings with several distributors such as Turn Key Films, before signing an agreement with Shudder.

Pikanik Allergen Free Bakery

NEED: Joanna Schultz, owner of Pikanik, an allergen free bakery, wanted more exposure to help drive more orders for all of her products.

SOLUTION: The resulting PR campaign, including the interview and recipe in the Everyday Allergen Free led to an increase in products being ordered from Pikanik’s website by 15%.

Brian Luptak on CTV Vancouver

NEED: EAT! Vancouver Food + Cooking Festival needed a PR campaign to boost ticket sales for signature events, chef collaboration dinners and exclusive classes.

SOLUTION: The PR campaign resulted several renowned Canadian chefs interviewing and performing cooking demos on major Canadian media outlets such as CTV Vancouver, CBC and CKNW, which led to sold out events, dinners & classes.

Popsugar Article Featuring Relationship Coach Tara Caffelle

NEED: Relationship coach Tara Caffelle wanted press coverage to help boost her online & in-person coaching business prior to the launch of her book, Grief: A Love Story

SOLUTION: The PR campaign resulted in international coverage from the UK and Australia as well as Canada and the US, leading to a significant increase in clients for Tara.