Film PR Case Study

Case Study: Managing Unit Publicity and PR Campaign for the 2017 Crazy8s Film Event

1 Comment / Arts & Culture, Business, Film, Media, Public Relations /

THE CHALLENGE As unit publicist for the Crazy8s Film Event, developing the PR campaign for the film event as well as managing the publicity for all 6 winning teams during production, on set and during post production meant that I had educate the media that this was a film event, not a film festival. Being […]

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How A Film PR Campaign Made an Actor’s First Time at TIFF a Success

Arts & Culture, Business, Film, Public Relations, Social Media Marketing /

My first time ever doing PR for an actor was a definitive eye opener and a great professional challenge to get as much press coverage off-and on- the red carpet ASAP during the two weeks of the Toronto International Film Festival in 2015. To make the challenge even more intriguing, Peter Dacunha had TWO films

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