Month: October 2014

Generating Leads With Mobile Marketing

Whether it’s viewing a website on your phone or playing an online game on your tablet, by now, you’ve probably been exposed to mobile marketing. What is mobile marketing, exactly? Mobile marketing is as simple as optimizing your marketing strategies for people using a mobile device-it doesn’t actually have anything to do with the device …

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Understand Your Customers & Use Unorthodox Ways to Develop New Content Ideas

OK, I know that I’ve been focusing on content development a lot lately-from talking about user-generated content (UGC) can really improve your marketing campaigns to last week’s post on Part 1 of awesome content tricks. But there’s just so many different ways to generate great, shareable content that I want you to know about as …

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34 Awesome Hacks & Tricks to Create Great Content Part 1

Content. It’s the cornerstone of any successful inbound marketing campaign. Creating your own high-quality unique content is the best way of enticing new fans and potential customers to embrace your business and having them understand precisely what makes you different from everyone else out there. You can share all the great industry-associated fun articles, videos …

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16 Companies in “Boring” Industries Delivering Awesome Content

Whether you realize it or not, there’s definitely industry sectors out there that are easier to create great marketing content for. You probably don’t have to wrack your brain to write a great brochure about promoting a resort in the Bahamas or develop an online contest to market your restaurant’s grand opening or sell your …

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