A strategically executed PR campaign can help non-profits achieve national and international attention for their causes. It can also help attract well known personalities to become fundraising champions, exceed fundraising goals, increase event attendance and create more volunteer opportunities. Working in conjunction with a social media content strategy, PR has the ability to help a […]
Media Kits for Non-Profits Read More »
Hello All, My latest freelance contribution to Jeweller Magazine across the pond in Melbourne, Australia focuses on the best social media monitoring tools out on the market for jewellers to use that are A) free, B) easy to use and C) provide metrics for all kinds of social media platforms. Check it out here or
Freelance Writing: Social Media Monitoring Made Easy for Jeweller Magazine Read More »
With the rise of cool techniques on platforms like Facebook, Twitter, Pinterest and Vine, consumers are consistently finding new ways to create, share and consume more content on a daily basis. Consumer-created content isn’t just popular, it also has the power to influence other consumers. How many times have you watched a how-to video posted
Turn Dedicated Fan Content Into Sales for Your Company in 4 Easy Steps Read More »
After hearing a lot about crisis communications case studies via social media for companies such as HMV and Burger King, I started thinking that there must be other cases out there of how companies got into some social media pitfalls and then used these lessons to improve their companies. These examples, I thought, could help
Top Social Media Engagement Lessons From JetBlue, Fab.com, Kirkland’s & Zappos Read More »
